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Product design
Naming
Identity
Packaging

Context

Lotus bakeries has bought a butter cookie factory in Brittany and wants to develop its own brand around its cookies.

The agency was asked to produce a prototype of the cookie, as well as a study of the name, range identity and packaging. The final project changed its name, but the alpaca base is still present on supermarket shelves.

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let's share a coffee and begin the journey to a strong, successful brand with the perfect guide: an alpaca!

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